The Rich Truth
Fashion + Influencers
We kicked off 2020 seeking to understand the ever-prevalent role of influencers in fashion, how they're changing social media usage and whether the concept is positive or detrimental to fashion.
As we celebrated our 1st birthday, we focused on Fashion + Influencers for our January 2020 campaign. Our community shed light on the impact that influencers have had on the world of fashion. We also invited fashion bloggers, authors and students to takeover our Instagram throughout the campaign.
Shudu Gram, The World’s First Digital Model
My Offline Influencers
The Clement Twins: Nine year old Instagram Influencers
Hana Tajima: The Modest Influencer
Hanne Gaby Odiele
Chiara Ferragni: The World’s First Fashion Influencer
Kristen Leo, the anti-influencer
Molly Mae: Life as an Influencer Addict
George Hodgson: Maison De Choup
Paloma in Disguise: The Thrifter You NEED to know About
So who is Kat Von D?
Jameela Jamil – Queen of Body Positivity (and pretty much everything else)
Kamea Chayne, sustainable lifestyle influencer
Leandra Medine Cohen, Everyone’s Favorite Fashion Blogger
Are you under the influence?