Fashion + Culture



The fashion industry is all about making your appearance a statement without any verbal communication. Many can make judgements and assumptions based off the materialist clothing that others wear, and this can happen in all types of scenarios.


Fashion to those that make purchases often aims to represent a sense of culture within their style, with heavy influence from previous backgrounds and experiences key factors. Through the multicultural environment that exists in today's society, it is important to accept every individual and their wish to express their personal confidence and reflections.


Culture within people can be expressed with fashion accessories/clothing by using certain materials and fabric that are special to its unique properties. This can often create an strong identity within particular locations through mental strength, popularity, and wealth. An example would be in some countries, an animal that has been hunted is often worn (fur and skin) to use as a resource as well as an identity to show power. However, this is often influenced into Western society as a fashion statement that has had mixed responses and opinions through recent years.


Many people from different countries present their culture in a proud manner, and bringing this into new locations showcases the hidden beauties which may not have not been witnessed otherwise.


This can often lead to a modern twist or representation with personal changes which can bring much joy through the learning from others. Popular culture is considered a cultural segment, which is in fact followed and understood by a large proportion of the audience that have representations of culture within their fashion choices.


In many cases it is influenced by music, movies and fictional/non fictional characters, which can create certain trends. This form of culture is seen as mercantile which has created at mass levels for high consumption rates. An example is when Chris Brown created a sudden trend of bringing back the '90s style fashion into one of his music videos (Loyal), where he showcased a fashion statement he wore as a teenager growing up in the more rougher areas of America. The style he displayed was heavily impacted in previous moments of his life, as the slim black jeans and flannel shirt became one of the biggest crazes in 2013/2014.


Finding the confidence to express your past into present times can be shown through many techniques, and fashion can be a major factor to each individual and their respective personal choices.


Forms of low culture can include activities within ones environment such as the street or location they grew up in. The power of subculture and its relation to fashion can be impacted by a hobby such as skateboarding and the direct link to graffiti art. The personalisation of painting and expressing statements and emotions onto already tailored clothes rapidly made its way into the fashion market for companies to then provide clothing with similar styles for this particular target market.


It can be often challenging to distinguish particular styles as subcultures due to the rapid adopted mass culture. An example would be how Tokyo (Japanese) girls dressed in many movies and music videos, and the inspiration it brought to Gwen Stefani, an American music artist. This form of culture stimulated her to base her world tour in 2005 to this theme and became a topic of interest to many buyers and viewers. This goes to show how positive culture can be as an inspiration and through learning different perspectives helps bring out people's expressions in a non verbal manner.


There is no right or wrong answer to which form of cultural fashion is better, popular, or correct. Each of the trends with modern changes can help bring out the best in people as well as bringing those with similar interests together.