top of page

Why Do Sharks Have The Worst PR?

Life below water: the fishing industry


Sharks are one of the most misunderstood creatures on the planet, and it’s not hard to see why. They are often portrayed in popular culture as bloodthirsty killers, lurking in the depths of the ocean, just waiting to attack unsuspecting humans. But the reality is much different. Sharks are an essential part of the ocean’s ecosystem, and they play a critical role in maintaining the balance of the marine environment. So, why do sharks get such bad PR? Let’s take a closer look.


Misunderstood creatures


One of the primary reasons that sharks get such a bad rap is that they are often misunderstood. Most people don't understand their behavior or their role in the ecosystem, and as a result, they fear them. This fear is often perpetuated by movies, TV shows, and news stories that portray sharks as vicious, man-eating creatures. The reality is that shark attacks on humans are rare, and most sharks are not interested in attacking humans.


The role of media


When a shark attack occurs, it often makes national or international headlines. The media sensationalizes these stories, which perpetuates the idea that sharks are a significant threat to humans. However, the reality is that shark attacks are incredibly rare, and you are much more likely to be struck by lightning than attacked by a shark.


The role of pop culture


Movies like Jaws have portrayed sharks as bloodthirsty killers, and this has had a lasting impact on the public's perception of these creatures. In reality, sharks are not man-eating monsters, and they don't actively seek out human prey. They are simply doing what they have evolved to do, which is to hunt for food.


The role of fishing industry


The fishing industry has also played a significant role in the negative perception of sharks. For decades, sharks have been targeted by commercial fishermen for their meat, fins, and oil. This has resulted in a significant decline in shark populations, which has further perpetuated the idea that sharks are dangerous and aggressive. However, it's important to note that shark populations are critical to the health of the ocean, and without them, the entire ecosystem could collapse.


The importance of sharks


Despite their bad reputation, sharks are incredibly important to the health of the ocean. They play a critical role in maintaining the balance of the marine environment, and without them, the entire ecosystem could collapse. Sharks are apex predators, which means they are at the top of the food chain. As a result, they help to regulate the populations of other marine species, which is essential for the health of the ocean.


Sharks also help to maintain the health of coral reefs, which are some of the most biodiverse ecosystems on the planet. They do this by keeping the populations of herbivorous fish in check, which prevents them from overgrazing on the coral. Without sharks, the herbivorous fish would overgraze the coral, which would lead to a decline in the health of the reef.



The importance of conservation


Unfortunately, shark populations have been declining at an alarming rate due to overfishing, bycatch, habitat destruction, and other human activities. Given the critical role that sharks play in the health of the ocean and maintaining the balance of the marine ecosystem, it's essential that we take steps to protect them. This means implementing fishing regulations to limit the number of sharks that can be caught by commercial fishermen, as well as protecting critical habitats, such as coral reefs. It also means raising awareness and educating the public about the importance of sharks and their role in the ecosystem, and working to change the negative perception that many people have of them. By working together to protect sharks and their habitat, we can ensure that these magnificent creatures continue to play a vital role in the health of the ocean for generations to come. The future of sharks and the ocean ecosystem depends on the actions we take today.

bottom of page